Last week’s earthquake in Nepal has brought renewed attention to a country that is too often in the news for tragedy on Mount Everest. Sadly today’s headlines are not about risk-taking tourists and climbers but about an entire population that has been devastated.
Adventure photographers Baiba and Pat Morrow have spent 35 years exploring Nepal and its Himalayan neighbours, sharing their love of the people in their recently published multimedia ebook, Heart of the Himalaya. This week, they are encouraging Canadians and Americans to donate funds for the relief effort that is now underway, recommending sending money to the Canadian Red Cross for its Nepal Region Earthquake Fund. Mountain Equipment Co-op is currently accepting money at its retail locations for the Red Cross and has promised to match all its customers’ donations. Likewise, the Canadian government is matching donations to relief agencies until May 25th.
As a modest reward to donors to these or other Nepal earthquake relief organizations, Pat and Baiba are offering Heart of the Himalaya copies free on iTunes (USA and Canada) until the end of May. They are recommending a minimum donation of $10 although the book will be available free on iTunes for anyone interested in learning about the region.
We are not sure what financial impact this offer will have for the relief cause but the gift will provide a small reward for people’s generosity — and give donors some insight into the Himalayan people they are helping. Thank you for your generosity.