Will augmented reality in picture books significantly change the way children read?
Maybe, maybe not. But AR will certainly give parents – and teachers – another tool to make books and reading relevant to children, especially reluctant readers. Indeed, AR may increase the enthusiasm some readers have for books and actually help beginning readers to learn language basics.
While it is early days in the AR book business, our experience with it here at Mercury Connects suggests that it will prosper as publishers and readers grasp its potential.
But first I should explain how augmented reality works in books. Continue reading